Singapore hopes to become the “Cannes” of Asia in 2011 when it stages the “ScreenSingapore” film festival, which will premiere Asian films and previews of US blockbusters and hopefully attract Hollywood's A-list. Scheduled for June, organizers say it is ideally placed between the Cannes film festival in France and the big Hollywood summer film season. “Asia is going to be the primary source of growth in the film and entertainment business in the years to come as the focus of the industry shifts from the mature American market to areas outside of the United States,” said Greg Coote, chairman of “ScreenSingapore.” “Major studios have been looking to Asia for opportunities to expand in this young and exciting market,” said Coote. “As a gateway providing an ideal springboard to the region, Singapore's strong infrastructure and lead, in fast establishing itself as a hub for digital distribution, make it well-placed to hold this significant event,” he said. “ScreenSingapore” will run for seven nights and will also aim to serve as a platform for filmmakers and businesses to buy and sell content, ideas and technology.
