The market for multifunction centers (MFCs) in EMEA is poised for a 12. 2 percent growth by 2013, according to the latest IDC research - a growth projection that underlines the need for new technologies for color laser multifunction peripherals and printer devices. The MFC segment in Saudi Arabia and the rest of the region holds positive growth potential due to its strong retail market and the growing consumer awareness of the efficiency and advantages of utilizing an MFC rather than a single function printer, said Shinji Tada, managing director, Brother Gulf. With the launch of our new compact business color range, we are expecting further growth in the MFP market especially in the color laser category, and are continually focusing on developing new designs and technologies for this market. As the second largest supplier of color laser MFCs in KSA, our participation in GITEX KSA is aimed at widening our market share by introducing more state-of-the-art products to the local market. Eyeing the potential in the region, Brother Gulf, a global leader in the development and manufacturing of printing, communication and digital imaging products for homes, SOHOs and enterprises, in partnership with local partner Al Maktaba Stores, is showcasing its latest top-of-the-line products at GITEX Saudi Arabia 2010, which is currently on its fourth day at the Riyadh International Exhibition Center (RIEC). Working closely with Al Maktaba Co. Ltd., whom it has awarded the Bronze Partner for Sales & Marketing in the region, Brother aims to further penetrate the Saudi Arabia market through its participation at the event. Opening new opportunities for people to experience and learn about the latest in technological advancements, GITEX serves as a platform to introduce the latest innovations in consumer electronics and other technologically-advanced gadgets to visitors and deal makers from all over the world. This year, the show concurrently hosts Saudi Communications, the 12th International Telecommunications Exhibition, which has attracted worlds leading telecommunications firms. The GITEX event is the meeting point where most industry partners come and thrive on new information.
