Giordano sustains expansion drive in the Kingdom of Saudi Arabia with the recent opening of its 53rd store at LuLu Center, Al-Khobar. The international retailer is also set to open two more stores this month - one at Dana Mall in Tabuk and the other in Yanbu. “Giordano's growth within Saudi Arabia continues to be strong, reflecting the brand's equity and customer confidence. Saudi Arabia remains one of our fastest growing sectors and still has vast potential for further expansion,” said Hani Abdul Aziz Saab, director general for M/s TAGS LTD - Giordano Fashions. Ishwar Chugani, executive director, Giordano ME, said Saudi Arabia continues to be a focal point for the brand's development in the region. “Giordano ME has been able to adapt and persevere during the hurdles that 2009 has presented and we have remained steadfast to increase our store count and reach our objectives. Saudi Arabia's consumer habits have shown very little change with regards to spending in our stores and we are confident our revival of the essentials will help maintain our good relationship with our customers and attract new ones,” he pointed out. The new store at LuLu Center is 614 square feet and will house all Giordano essentials with a feature wall of the season's wardrobe must haves. Giordano currently operates over 2,000 stores in the Middle East, Asia, Australia, India, Eastern Europe and North America.
