Epicor Software Corporation, a leading provider of enterprise business software solutions for the mid-market and divisions of Global 1000 companies, announced on Monday that Rawabi Marketing International (RMI), one of the fastest growing distributors and manufacturers of chemicals in the Kingdom, selected Epicor's next-generation enterprise resource planning (ERP) solution that is redefining the business application experience. Part of the $200 million Saudi Arabia-based Al-Arifi Group, RMI is engaged in distribution and manufacturing of a wide variety of chemicals including salts, acids, alkalis, solvents, surfactants, metal treatment chemicals and oil field chemicals catering to diversified industries such as chemical , dairy, food, paper, detergent and oil field industries and many governmental and public customers. Through a strong export division and solid infrastructure, RMI caters to customers across the GCC and the Middle East. RMI believes Epicor 9 will help RMI leverage the latest in ERP technology to establish a competitive advantage, while meeting its business objectives of managing growth, streamlining operations and increasing profitability by integrating front office and back office operations across the distribution, manufacturing and financial business verticals. These objectives will be leveraged across RMI offices in the Kingdom and Egypt. Epicor's industry-leading ERP solution is the culmination of the company's latest product strategy to converge integrated business applications tailored to meet the requirements of the distribution, manufacturing and services industries. The solution utilizes Web 2.0 concepts to provide users with a truly collaborative and dynamic enterprise business application experience combining a full range of enterprise, manufacturing and distribution functionality with the most collaborative, flexible service-oriented architecture (SOA) available. Khalil Turki, vice president, RMI, said “we are confident that this partnership will enhance our service capabilities and provide us a competitive edge with Epicor's next generation ERP solutions.” Hosam Hamdi, head of the IT department at RMI, said “Epicor emerged as the preferred choice after a rigorous request for proposal process (RFP) evaluating several other competitors.” Basil Daniells, regional sales director for Epicor in the Middle East, North Africa and India, said “Epicor understands the challenges facing a fast growing company with a diverse portfolio like RMI, and we believe our solution is well