From its bamboo floors to its rooftop deck, Clayton Homes' new industrial-chic “i-house” is about as far removed from a mobile home as an iPod from a record player. Architects at the country's largest manufactured home company embraced the basic rectangular form of what began as housing on wheels and gave it a postmodern turn with a distinctive v-shaped roofline, energy efficiency and luxury appointments. The layout of the long main “core” house and a separate box-shaped guestroom-office “flex room” resemble the letter “i” and its dot. Yet Clayton CEO and President Kevin Clayton said “i-house” stands for more than its footprint. The ‘I' stands for innovation, inspiration, intelligence and integration,” he added. Clayton's “i-house” was conceived as a moderately priced “plug and play” dwelling for environmentally conscious homebuyers. It went on sale nationwide Saturday with its presentation at the annual shareholders' meeting of investor Warren Buffett's Berkshire-Hathaway Inc. in Omaha, Neb. The “i-house's” metal v-shaped roof – inspired by a gas-station awning – combines design with function. The roof provides a rain water catchment system for recycling, supports flush-mounted solar panels and vaults interior ceilings at each end to 10 1/2 feet for an added feeling of openness. The Energy Star-rated design features heavy insulation, six-inch thick exterior walls, cement board and corrugated metal siding, energy efficient appliances, a tankless water heater, and dual-flush toilets. The final product will come in different exterior colors and will allow buyers to design online, adding another bedroom to the core house, a second bedroom to the flex room or rearranging the footprint to resemble an “L” instead of an “I.” The company sees the “i-house” as a primary residence that also could appeal to vacation home buyers.
