VEEAM SOFTWARE, the innovative provider of solutions that deliver Availability for the Modern Data Center, has reiterated its commitment to helping Middle East enterprises meet the requirements of the Always-On Business by announcing its participation at GITEX Technology Week, which will be held in Dubai, UAE between Oct. 18-22. The company will be showcasing Veeam Availability Suite, a solution that delivers recovery time and point objectives (RTPO) of less than 15 minutes for all applications and data, ensuring they are accessible whenever and wherever they are needed. According to the Veeam Data Center Availability Report 2014, although enterprises have made significant investments in upgrading their data center infrastructure by implementing server virtualization, modern storage applications and cloud-based services, there is still an ‘availability gap' between the requirements of the Always-On Business and the capabilities that legacy backup solutions can deliver in terms of RTPOs. In fact, 82 percent of CIOs surveyed for the report said that they are unable to meet their business' need for always-on access to IT services. This availability gap has immediate costs; application failures cost enterprises more than $2 million a year in lost revenue, productivity, opportunities and data irretrievably lost through backups failing to recover. “We are truly in the age of the Always-On Business. Customers, both internal and external, want access to all relevant data and IT services 24 hours a day, 7 days a week, 365 days a year. Any downtime, either planned or unplanned, can be disastrous for an organization in terms of potential data loss and the negative impact on reputation and the bottom line,” commented Gregg Petersen, regional director Middle East & SAARC, Veeam Software. “At Veeam we understand these challenges and will continue to focus on providing the availability solutions for the modern data center. Veeam Availability Suite enables our customers to achieve SLAs equal to high availability within the region or across multiple regions and continents.” In a break from previous years and a sign of Veeam's commitment to GITEX, while Veeam will continue to have a presence at the Aptec – an Ingram Micro company booth, Veeam will have their own dedicated stand. The company will also have a presence at its other distributor, Redington Gulf's stand. “GITEX is the place to be in October – it offers a great platform for vendors, partners and customers to get together and share ideas. Over the past five years we have used GITEX as an opportunity to showcase our products and capabilities and to meet with both existing and prospective clients and partners. I can attribute much of our success to the relationships we have built and fostered at the event and I expect GITEX 2015 to be no different,” concluded Petersen. — SG