Sindbad, Oman Air's loyalty program, has achieved yet another milestone. In partnership with Muscat Duty Free, Oman Air is delighted to announce the launch of the new online “Muscat Duty Free Store”. With the launch of the store, Sindbad members now have more options to spend their miles. Besides flight tickets and upgrades, members can now spend their miles to purchase Muscat Duty Free products online. They can choose from over 900 products, from a variety of categories, ranging from phones, electronics, chocolates, perfumes, jewelry and more, and use their miles to purchase them. Members can order the products online and collect them when they depart from or arrive into Muscat International airport. Nabil Al Busaidi, acting general manager marketing, Oman Air, commented: “Oman Air believes that its members should have a good selection of reward options to choose from and spend their hard-earned miles on. The Muscat Duty Free store is our latest endeavor towards increasing, the ease, convenience and choice of redemptions that we offer our most valued customers. “Members can visit the Muscat Duty Free Store on the Sindbad website, select a category, pick a product they wish to buy, specify collection details and confirm their order. The required miles will be debited from the member' accounts and an email confirmation will be sent. Members can collect the product themselves or nominate someone to collect on their behalf.” Products that members can choose to purchase include an iPhone 6, a Bose Bluetooth speaker, or even the latest fragrance from Amouage. To spend their miles members simply have to visit the Muscat Duty Free store on the Sindbad website and make their selection. Pat O'Connor, Operations Manager, Muscat Duty Free commented: “We are absolutely delighted to launch this new service for Oman Air's loyalty program. This is just the next step in our rewards for Oman Air customers, as we also offer exclusive discounts and double miles promotions to Sindbad members at various times of the year. “The launch of the new online store is perfect as Eid Al Adha is around the corner and Sindbad members will now be able to spend their miles purchase gifts for their loved ones during the holiday season. Check out the Muscat Duty Free Store on Sindbad today!” Products are priced in the store from as low as 1500 Sindbad miles, making it accessible to all members. Sindbad program is constantly adding new benefits, privileges and offers for its members to make their relationship with Oman Air even more rewarding. Access to the Business Class Check-in lounge, the Mobile App and now the Muscat Duty Free store are some of the initiatives that were introduced this year. Oman Air, the national carrier of the Sultanate of Oman, was founded in 1993 and has evolved into an acclaimed international luxury airline with an Official 4 Star Airline ranking from Skytrax. With a fleet of 39 aircraft flying to over 48 destinations across the Middle East, Europe, Asia and Africa, Oman Air's hospitality, comfort and space offer all customers a seamless passenger experience. — SG