JEDDAH – Virgin Megastore, one of the world's leading retail chain in electronics and entertainment, with 40 stores spread across eight countries in the Middle East, has opened the biggest Apple Shop in Saudi Arabia on Aug. 24 at its Red Sea Mall store in Jeddah. The new flagship location is now a prime destination for Apple fans in the Kingdom to explore the brand's latest line-up of products and accessories, presented as per international standards and the help of trained experts. This step comes in line with Virgin Megastore continuous efforts, since opening its first store in KSA, to meet the needs of the young and aspiring Saudi, who represents approximately 65% of the Kingdom's population. This makes Virgin Megastore truly to a global brand with a local flavor. The opening of the new Apple Shop within Virgin Megastore, occupying over 1900 square meters, witnessed the attendance of a number of businessmen and media representatives in Jeddah. The Apple Shop has a contemporary design in line with Apple guidelines, but also appealing to consumers with modern lifestyles, and passion about technological innovations and novelties, particularly with the blue chip label "Apple". The new Apple Shop follows the Virgin Megastore policy where everything revolves around the customer: a wide range of exclusive products, expert and friendly advice assisting customers in their selection, and most importantly a dedicated after sales support center. “We are excited to be opening the largest Apple Shop in Saudi Arabia inside Virgin Megastore at Red Sea Mall Jeddah, said ”Muhammad Ramadan Virgin Megastore's general manager “Our new Apple Shop will offer visitors a first class shopping experience for Apple's full line-up of products. As well as expert advice, customers who want to learn more about products including the iPad mini and MacBook Pro with Retina display will be able to watch the various daily product demos explaining the basics and showing how to create different types of projects and learn new skills At the Apple Shop customers can take a guided tour of the iPhone, iPad and iPod family as well as the full range of Apple desktops and notebooks to discover how easily Mac owners can create amazing-looking creative projects. Customers can also learn why Macs are the perfect solution for creating projects at home such as making music, Hollywood-caliber movies and professional-looking websites, video chats with family and friends, sharing stories on a blog and making beautiful photo books. The Apple Shop features a wide range of the well known Apple products such as MacBook, iPad, iPad2, iPod Touch, MacBook Pro, iPhone, iPod Nano, MacBook Air, etc., as well as the Apple Watch that contains many features and applications, which make it the preferred option for the young generation. The launch of the Apple Shop at Virgin Megastore is winning formula; Apple loyalist, and gadget aficionados now have a prime destination to go to. — SG
