Saudi security forces arrest 21,477 illegal residents in a week    Saudi Arabia delivers sacrificial meat to Egypt and Palestine    Sweden's Prince Carl Philip and Princess Sofia welcome baby girl    Sharifa Al-Sudairi makes historic debut at Asian Winter Games    Palestinian prisoners arrive in Ramallah under Gaza ceasefire deal    Trump revokes Biden's access to classified briefings    Wreckage of missing plane found in Alaska; all 10 aboard presumed dead    Trump vows to fire FBI agents involved in Jan. 6 investigations    Jaecoo J8 launches in Saudi Arabia, marking a new milestone in the Middle Eastern off-road market    Saudi Arabia opens Hajj 1446 registration for domestic pilgrims Priority given to those who have not performed Hajj before, with registration available via Nusuk app and e-portal    Ivan Toney's brace secures Al Ahli victory over Al Fateh in Saudi Pro League    Al Nassr reclaims third place with 3-0 victory over Al Fayha as Jhon Durán shines    Karim Benzema's last-gasp winner sends Al Ittihad to the top of Roshn Saudi League French striker seals dramatic 2-1 victory over Al Taawoun with stoppage-time strike    Salvador Dalí art comes to India for the first time    Crown Prince announces King Salman Automotive Cluster at KAEC    Saudi Arabia's population crosses 35 million, with non-Saudis constituting 44.4%    Heading into a new journey, JAECOO J8 is shaking up the luxury off-road market    GEA hosts mass wedding of 300 couples at "Night of a Lifetime" celebration during Riyadh Season 300 cars and housing as gifts for the newlyweds    Food Culture Festival kicks off in Riyadh's Diplomatic Quarter    Saudi Arabia to present 'The Um Slaim School: An Architecture of Connection' at Biennale Architettura 2025 Syn Architects explore Riyadh's architectural heritage, fostering new pedagogical approaches and global dialogue    Bollywood star Saif Ali Khan 'out of danger' after attack at home in Mumbai    Order vs. Morality: Lessons from New York's 1977 Blackout    India puts blockbuster Pakistani film on hold    The Vikings and the Islamic world    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Breaking the ‘glass ceiling'
Published in The Saudi Gazette on 03 - 04 - 2015


Nicolla Hewitt
Saudi Gazette

Most people in the West have an all too stereotypical view of women from Saudi Arabia and their presence in the work force both within in the Kingdom, and around the world. For Saudi women these stereotypes are just that. Stereotypes. Saudi women are making groundbreaking strides from the financial sector to the government sector. Their power and presence in the workforce for original thought, reliability and productivity, shouldn't be underestimated. In fact since King Abdullah named 30 women to the Shoura Council in 2013, Saudi women have also competed in the last Summer Olympics; and can attend the first coeducational university – King Abdullah University for Science and Technology.

One Saudi woman having impact is Reem Al-Attas from Makkah. She's currently studying computer science and engineering at the University of Bridgeport in Connecticut and now has her very own registered patent in the United States. But this shouldn't really come as news to those who know Reem. She's been “breaking the glass ceiling” for women for a while. Here's how: Reem was the first female technical account manager at Microsoft in Saudi Arabia, and also the first female licensing sales specialist at Microsoft in the Kingdom. Speaking to the Saudi Gazette from Stratford, Connecticut, where she now lives, Reem said, “I feel I opened the door for gender diversity in the workplace and I left with 300 percent increase of female employees at Microsoft Saudi Arabia.”


It's perhaps why no one should be surprised with her invention — a helmet for cyclists with a light that indicates the direction the bike is moving in so motorists are aware which way they are moving. The helmet ensures their safety by combining headlight, taillight and side signals to warn other vehicles that drivers are about to travel their direction. Up to now, no one else had though of it. With an asking price of $60, this invention of Reem's is sure to make a lot of sales. Her idea was so unique she registered a patent for it in the United States

“I am very excited to have this patent. Now I can really start my own business. I have already contacted graduates from MIT, and they came up with the idea of making vending machines for my helmet, which I think, is a really great idea. I think focusing on the US market in the short term is the way to go right now.”

When people in the United States realize that it's a young woman from Saudi Arabia that came up with this new helmet invention Reem says, “Americans are always very welcoming. They think it's really cool that I invented this. I am just so grateful that I had this opportunity and support of great lawyers and of course the Saudi Arabian Cultural Mission in Washington D.C.”

As Reem is studying a degree in engineering, she decided to use passive infrared sensors that are built into the helmet to help navigate and indicate the direction. By doing so she integrated the turn signals into the head protection enclosure so it increases the cyclist's visibility. The hands free operation, without pushing any button, is as easy to the cyclist as it is easily combined with the hand signals. The adaptive light notification system may be used with a bicycle, a scooter, a motorcycle, a moped or other vehicle that requires protective headgear.

Reem is currently sourcing ideas of where to mass manufacture these helmets, and is exploring both China and Mexico as options. They will be available for sale in 2016.

In a sign of the strength and power of Saudi women and their determination to succeed in the workforce with the same equality as their male counterparts Reem told the Saudi Gazette, “I always knew I could invent something. I made it. I knew I would.” Reem is just one of many Saudi women with the talent to get things done.


Clic here to read the story from its source.