Hyundai's recently launched All-New Genesis Sedan continues its segment leadership as the first and only rear-wheel drive vehicle in its class to receive the North American Insurance Institute for Highway Safety's (IIHS) highest honor as a 2014 TOP SAFETY PICK+, when equipped with optional front crash prevention. The All-New Genesis is also the first rear-wheel drive luxury sedan to earn a Good rating in the small overlap crash test. Launched in Africa and the Middle East this April, the All-New Genesis is the first Hyundai to benefit from the brand's Fluid Sculpture 2.0 design concept, while also boasting significantly enhance driving performance and state-of-the art technologies such as Smart Trunk function, Head-Up Display and safety features such as the all-new Automatic Emergency Braking. The renowned IIHS rates vehicles in a moderate overlap front crash, small overlap front crash, side impact and rollover test, and evaluates seat/head restraints for protection against neck injuries in rear impact collisions. Additionally, IIHS evaluates available front crash prevention systems that aim to prevent a crash or lessen its severity. Winners of the TOP SAFETY PICK+ award must earn Good ratings for occupant protection in the moderate overlap front, side, roof strength and head restraint tests, no less than acceptable in the small overlap test, and at least a basic rating for front crash prevention. “The TOP SAFETY PICK+ designation recognizes state-of-the-art safety,” said IIHS president, Adrian Lund. “The All-New Genesis is not only engineered to protect people when crashes happen, but with its optional automatic emergency braking system rated superior in our tests, this car can help drivers avoid some of the most common kinds of collisions altogether.” The All-New Genesis' suite of safety features aims to prevent accidents and maximize the safety of its occupants in the event of a collision. The All-New Genesis uses new Sensory Surround Safety technology including a Hyundai first, Automatic Emergency Braking (AEB), utilizing sensor fusion technology to help avoid a potential collision or reduce its impact. With this system, The All-New Genesis will employ automatic braking whenever it detects another vehicle at an unsafe closing rate of speed. This system uses the front radar from the Smart Cruise Control system and the forward camera from the Lane Departure Warning System (LDWS) to provide this extra margin of safety. — SG