Emaar, The Economic City (Emaar.E.C), the Tadawul-listed company developing King Abdullah Economic City (KAEC), will showcase the progress achieved on KAEC at the Makkah Mega Developments Exhibition. As a diamond sponsor, Emaar.E.C will also highlight the Coast Towers, the new residential units located within the Bay La Sun Village, which will be launched at the opening day of the exhibition on Oct. 11, 2008. Held under the patronage of King Abdullah bin Abdul Aziz, Custodian of the Two Holy Mosques, the Makkah Mega Developments Exhibition will continue for three months. Fahd Al-Rasheed, board member and CEO, Emaar.E.C, said: “Makkah Mega Development Exhibition is an ideal platform to reach more investors and to highlight the potential for investments within KAEC. Furthermore, Emaar.E.C will dedicate a professional team to provide detailed explanations to investors regarding all aspects of KAEC including the Coast towers.” Located within the Bay La Sun residential village, the Coast Towers directly overlooks the Red Sea and is adjacent to the Business Park. The new residential project will offer two- to five-bedroom apartments featuring modern fittings, quality finishes, and advanced telecom and entertainment connectivity. Other community amenities include health & fitness facilities, swimming pools, underground parking, high-end retail outlets, and children's play areas. Twenty-four hour security and maintenance support are standard. Residents can enjoy a range of lifestyle amenities including easy access to the Marina and the Bay La Sun walkways, set amidst placid water canals. Bay La Sun also features an extensive array of boutique outlets and restaurants. The launch of sales of the new residential units will also be held in Jeddah at Laylati Ballroom and at the Sales Center in Riyadh from Oct. 12- 14. Potential investors can call 8001180010 or visit www.baylasun.com for more details. Al-Rasheed added: “The high level of confidence showed by investors on KAEC has been a great motivation to further exert efforts in developing KAEC as a modern and smart city. The launch of the new residential units in KAEC is in line with the overall city development plan to offer opportunities for people to live and work in a unique and modern environment. __