The National Commercial Bank (NCB) launched Ramadan discount offers for NCB debit card, credit card and prepaid cardholders, who will enjoy mega and competitive discounts when using the cards. These campaigns and offers complete the advance services provided by NCB, being the leading bank to introduce innovative banking products and solutions to meet its customers' requirements, which really gives added value to their shopping and purchasing experience with AlAhli cards. The campaign also comes in the context of the bank's efforts to develop alternative programs and services to meet the customers' aspirations to use Shariah- compliant products, which assures the ability of Islamic products to cope with various financing needs. All AlAhli cardholder customers will enjoy 15 percent discount for Electronics (Toshiba & Sharp) & Home Appliances at Abdul Latif Jameel Electronics, 5 percent discount for smart phones & laptops at Abdul Latif Jameel Electronics, 25 percent off for V-Kool Solitaire Product & 20 percent off For V-Kool Signature Products, 5 percent discount on all newly launched Libratone & Braven speakers, and 40 percent discount on BEATS studio headphone by at I-Zone. The customers can also pay their purchases on installments of 12 months at electronics merchants: EXTRA, Sony World, Abdul Latif Jameel Electronics, Zagzoog for home appliances, I-Zone, Ice Travels, Tokyo Games, Fitness Time, Al Mutlaq Furniture, Mouawad Jewelry, Tawuniya, Al Haddad, Traco, Al Moalem Jewelry, Gold's Gym, V-Cool, Bands for Less, U-Mark, IDdesign, Al Rashid Goodyear, arabrooms.com. NCB has recently managed to sell 50,000 Qitaf Credit Cards and received an honor of MasterCard. The bank also allowed Qitaf Credit Card holders to raise their card's maximum limit when traveling, which enhanced mutual trust with customers and enabled the bank meet their aspirations of completing their services at the best value. These services invented by NCB are now copied by many local and international banks and financial institutions. This gives the bank the leadership putting it on the top of local and regional banks, where NCB plays a key role in developing the Islamic banking industry through its innovative products and solutions. — SG