I am writing with regard to the report "Al-Baik favorite among Jeddah's tourists" (May 2). The taste of Al-Baik is unique and there is no comparison with other fast food restaurants in the Kingdom. But what is distressing to me is that in spite of its success, this business has not opened outlets in other cities in Saudi Arabia. It may be because of the opposition of other international food brands, which cannot compete with this homegrown business. I suggest that through public and private partnership, this Saudi brand should be introduced in GCC and other Muslim countries. Jalbani Baloch, Online response
