The world's largest congregation of content creators, influencers, and creatives, the 1 Billion Followers Summit, is set to make a grand return to Dubai for its second edition on January 10-11, 2024. Hosted by the pioneering New Media Academy, the event will bring together over 3,000 participants at iconic venues, Emirates Towers and the Museum of the Future in Dubai. This global extravaganza, unparalleled in scale, will feature 100 expert speakers and aims to engage and inspire over 1 billion people worldwide. Focused on the pivotal role of new media in supporting economies and contributing to sustainable development agendas, the Summit will transform into a massive interactive workshop over two days. Renowned content creators will share their knowledge, fostering collaboration among influencers, content producers, and social media platforms. The Summit will host discussion panels and sessions addressing crucial topics such as transforming new content creators into influencers, creating meaningful and sustainable content, and the skills and tools essential for success across social media platforms. Alia Al Hammadi, CEO of the New Media Academy, highlighted the event's mission: "Through the 1 Billion Followers Summit, we aim to unite content creators, change makers, and thought leaders to address pressing global issues. The event serves as a platform for fostering partnerships that align with the UAE's strategy of becoming a global hub for creative industries and talents. We are keen on championing impactful content and positive narratives, amplifying the influence of content creators." The Summit, which debuted with 17,500 registrations and 6,500 attendees in its first edition, featured a stellar lineup of international social media giants, including Meta, Warner Bros., TikTok, YouTube, Snapchat, Facebook, and Mindvalley. Renowned figures like Trevor Noah, MatPat, Like Nastya, Jordan Matter, and others graced the event, making it a powerhouse of insights, networking, and collaboration.
