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Big Time entertainment: Riyadh Season teases global fight and more in new promo video
Published in The Saudi Gazette on 16 - 10 - 2023

RIYADH — As the anticipation builds for the fourth edition of Riyadh Season, the organizers have released a captivating promotional video showcasing the diverse venues and events set to unfold, including the highly anticipated global fight scheduled for the opening ceremony on Oct. 28.
The video, distinguished for its global production, was meticulously crafted over two and a half months in Los Angeles. Utilizing state-of-the-art Computer-Generated Imagery (CGI) artistic elements, it provides a simulated preview of the season's areas that are still under construction, offering viewers a glimpse into the grandeur that awaits.
Adding star power to the promotional campaign is the presence of the legendary global boxing icon, Mike Tyson. A partner in the first specialized boxing club in Boulevard City, Tyson features prominently in the video, adding an extra layer of excitement to the forthcoming festivities.
The video not only highlights the rapid advancements in the Kingdom's entertainment sector but also underscores the global significance of Riyadh Season. It showcases the incredible diversity of activities and events that the season hosts, providing a snapshot of the entertainment choices available to visitors from both inside and outside the Kingdom.
Riyadh Season, kicking off its fourth edition at the end of October under the slogan "Big Time," is poised to draw visitors from across the globe to the Saudi capital, Riyadh.
Held annually during the winter months, the season promises a myriad of experiences, including music concerts, exhibitions, and unique entertainment events featuring a star-studded lineup of celebrities and renowned brands.
As Riyadh transforms into an international hub of entertainment, the upcoming season aims to elevate the city's status as a must-visit destination for global travelers seeking unparalleled cultural and entertainment experiences.


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