Over 1 million pilgrims benefit from golf cart service at Grand Mosque during Ramadan    Visitors welcomed with Eid initiative at Thee Ain Heritage Village in Al-Baha    Tebuk emir reviews rain response in Tayma    Saudi Arabia considers rent cap as part of major real estate reforms    Messi's bodyguard banned from touchline at Inter Miami games    Screen time in bed linked to insomnia, study finds    Le Pen vows to appeal political ban, calls verdict a 'denial of democracy'    Death toll from Myanmar earthquake rises to 2,719 as rescue efforts continue    Russia, Ukraine trade blame over new energy strikes    Putin orders Russia's largest military call-up in over a decade    Albania hosts MWL chief for Eid sermon at largest mosque in the Balkans    Haramain High-Speed Railway transports over 1.2 million passengers during Ramadan    Saudi Transport Authority says passengers can ride for free if taxi meters are off    Ministry of Education forms 425 community partnerships with SR653 million impact    Mexico bans junk food in schools to fight childhood obesity epidemic    Sweet sales surge ahead of Eid as Saudi chocolate imports top 123 million kg in 2024    Saudi creatives shine at Jeddah's Fawanees Nights with art, fashion, and storytelling    T1 CEO confirms Gumayusi's return for LCK Spring after lineup shakeup    100 Thieves claim Marvel Rivals Invitational NA crown as 2025 scene heats up    Bollywood actress vindicated over boyfriend's death after media hounding    Saudi Arabia hold Japan to goalless draw in Saitama to stay in World Cup hunt    Grand Mufti rules against posting prayers and preaching in mosques on social media    King Salman prays for peace and stability for Palestinians in Ramadan message King reaffirms Saudi Arabia's commitment to serving the Two Holy Mosques and pilgrims    Bollywood star Saif Ali Khan 'out of danger' after attack at home in Mumbai    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Aquafina drives Plastic Waste Recycle Campaign in Saudi Dakar Rally 2020
Published in The Saudi Gazette on 07 - 01 - 2020

Aquafina, PepsiCo's brand of purified bottled water, continues its campaign to recycle plastic waste by participating in Dakar Rally Saudi Arabia 2020 as an official partner. The 7,500 km race was kicked off in Jeddah on 5th January 2020.
The race includes a large space of mountains, deserts and valleys to finally end in Al Qiddiyah, near Riyadh on January 17, 2020. Dakar Rally is one of the most challenging races globally due to the high competition between the participants who face rough terrains and harsh weather without using any navigational devices.
As the official hydration partner, Aquafina is supplying more than 265,000 water to the competitors and event attendees, from the start event to the finish line, as well at all the resting stations along the way.
In cooperation with Naqaa - Aquafina's sustainable solutions partner - 80 recycling stations were distributed at the start event this weekend in Jeddah and will be present again at the end of the race. The collected plastic will be sorted, recovered and baled at the material recovery facility. Naqaa will be supplying a daily dashboard with statistics to track progress on environment impact. And to encourage the attendants to participate with this initiative, Aquafina installed 4 state-of-the art machines that will reward people for recycling their water bottles with different prizes.
On this occasion, Eli Bou Akel, Senior Franchise Director in PepsiCo, said: "The kingdom shares a deep enthusiasm for motorsports and welcoming the Dakar Rally to the vast, unexplored terrain of Saudi Arabia is a major achievement for the country. In partnership with Naqaa, we're proud to be part of this milestone to keep competitors and spectators hydrated with Aquafina water during the epic 7,500 kilometers of the race. Most importantly, we continue to be driven by PepsiCo's ‘Winning with Purpose' agenda and are committed to recycling as much plastic bottles as possible responsibly alongside the organizers of Dakar Rally 2020."
"Last month at Formulae E Championship in Diriyah, PepsiCo was proud to lead a successful recycling initiative, where we recycled more than 2,500Kg of plastic. We look forward to building on this foundation with Dakar Rally 2020 in Saudi," he noted.
Naqaa, which has a proven track record for environmental solutions, believes its contribution will help make Dakar Rally Saudi Arabia 2020 the most eco-friendly edition yet.
Naqaa's Co-founder and Sustainability Consultant Muna Othman, commented, "We are proud of the distinguished partnership with PepsiCo, as this cooperation resulted in outstanding results in the field of recycling in events held in the Kingdom."
As part of PepsiCo's "Winning with Purpose Strategy", the company aims to reduce 35% of virgin plastic content across its beverage business by 2025, which is the equivalent of eliminating 2.5 million metric tons of cumulative virgin plastic. PepsiCo is also committed to designing 100% of packaging to be recyclable, compostable or biodegradable; increasing recycled content in its plastics packaging to 25%; and investing so that recycling rates are increased in key markets all by 2025.
PepsiCo has led the way in pioneering sound environmental practices, and continues to improve its rigorous 7-step purification process as well as its approach in the design and construction of bottles and packaging. — SG
-


Clic here to read the story from its source.