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Taajeer Group launches Maxus T60 pickup in Saudi Arabia
Published in The Saudi Gazette on 30 - 03 - 2019

TAAJEER Group, the exclusive distributor for Maxus brand in Saudi Arabia, has recently unveiled the all-new Maxus T60, the pickup that has recently received a five-star recognition in terms of safety from the ANCAP safety ranking. The brand Maxus originate from the LDV Maxus model of the historical British commercial vehicle manufacturer LDV Group. Formerly known as LDV (Leyland DAF Vans), Maxus is one of the most respected companies for light passenger and cargo transport in the UK. Over the years, the Maxus brand has won several awards including "Fleet Van of the Year", "Best New Van", "Innovation Award" and also "Van of the Year" for four Consecutive Years. Maxus is currently distributed at four continents and is internationally recognized for its comfort, technology and high standards.
The T60 takes design inspiration from the strength, power, and grace of that of a "bull" in western mythology. It proved its capabilities on winding roads, washboard roads as well as mountain climbing, during which it displayed excellent performance in comparison to other pickups in its category.
Hazm Jamjoom, COO at Taajeer Group, said: "Taajeer Group is very keen to provide solutions based on the needs of the market and customers alike, where the launch of Maxus brand in the Saudi market marks a step towards a better choice for your business and commercial needs. in view of what this prestigious brand represents in terms of trust and extensive experience in the field of high quality pickup trucks. The launch of Maxus T60 will enhance the prestige of this brand in the automotive sector in the Kingdom, as this model will provide extra service based on the high operational value of this pickup truck compared with its competitors in the same segment due to its high quality and the availability of all after sale services".
The Maxus T60 is powered by a 2.4 liter Inline 4 naturally aspirated petrol with 136 horsepower. In addition, the T60 is excellent in dynamic performance, equipped with advanced 2.8T VM turbo diesel engines, featuring 110 KW of power and a maximum 360 NM of torque. Its drag capacity of 3.5 tons can help vehicles out of danger. A 5-speed manual, and 6 speed manual transmissions are available with these engines
Safety is a vital part of T60, that's why it adopts both active and passive safety systems to avoid any potential problems. On one hand, the vehicle uses thermoforming technology to improve the strength of its steel plates. On the other hand, six air bags in the auto offer driver full protection, with top scores in all segments, the ANCAP report shows the Maxus T60 scored high grades in all tests with overall Score 35.46 out of 37.
Starting from the dual frontal, side and head airbags the T60 scored 14.46 out of 16 in the frontal Offset test that includes head/neck, chest, and upper and lower legs tests. In the side impact test, the vehicle scored 16 out of 16. The side impact test normally used by ANCAP simulates a small car striking the driver's door of the test vehicle. In the pole test, which detects the side curtain airbags, the vehicle scored the maximum 2 points for head protection. Whiplash protection is assessed to the RCAR Protocol, the T60 showed high abilities of safety with Good mark, the highest in ranking. In the Pedestrian Protection, this vehicle scored 26.64 out of 36 points (Acceptable). Besides, the Seat Belt Reminders scored 3 out of 3.
T60 is equipped with LED lights for its Adaptive Front Lighting System. Moreover, a string of safety configurations, including the Around View Monitor (AVM), Lane Departure Warning (LDW), and Driver Fatigue Monitor System, ensures T60 drivers have comprehensive protection in extreme road conditions. The T60 also highlights stability with BOSCH 9.0 Electronic Stability Program (ESP).
The six air bags, thermoforming technology, YunOS Car ware, five-star ANCAP design for crash safety, anti-corrosion design is some of the most novel functions of T60.
Meanwhile, Tom Lee, Managing Director for SAIC Motor Middle East, said: The Maxus brand has a unique proposition which sets it apart in the commercial vehicle market. Over the years, our products have received positive response across the GCC and especially in the UAE. We are pleased to deepen our existing partnership with Taajeer Group and are excited to work closely with them on the Maxus brand. This partnership will enable us to take advantage of MG's established network and after-sales facilities and capitalize on this unique synergy. Our commitment is underlined by our single purpose which is to offer a customer centric experience through our innovative product range.


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