Luxury car buyers across the Middle East can now enjoy even higher levels of customer convenience from Hyundai with the introduction this January of a new Premium Assurance Plus Program for the company's premium model line-up. Available as standard to all buyers of new Hyundai Centennial and Genesis models, the program is designed to give customers added peace of mind and is the most comprehensive program of its type in the region. All new Centennial and Genesis models come with a highly competitive, guaranteed buy-back value, valid if the customer opts to sell their car back to their Hyundai distributor. Providing the peace of mind that comes with the knowledge that the new car will not dramatically lose its value, this also helps simplify the process of selling on the car when the customer chooses to. Another key feature of the new program is the free maintenance for five years or 100,000km, a significant step-up from the three years/60,000 km offered previously. All models also come with a five-year/unlimited kilometer manufacture provided warranty. Under the terms of the program, the customer will receive five years, 24/7 roadside assistance in the event of a vehicle breakdown, a five years service courtesy car loan while their vehicle is being repaired, as well as their very own life-time dedicated service advisor. Tom Lee, regional head of Hyundai Middle East, said: “Our premium car line-up has been acclaimed across the world for the high standards of quality, design and technology that it offers customers, and the Centennial and Genesis exemplify everything that is good about Hyundai's new “Modern Premium” brand direction. The introduction of this new, improved Hyundai Premium Assurance Plus Program is a further indication of our confidence in the cars we design and build, and will add to owners' enjoyment of their luxury cars.” Hyundai's flagship model, the Centennial offers a first-class driving experience, with power available from the company's impressive TAU V8 engine that was named in the prestigious Ward's Ten Best Engines list in 2009 and 2010. Boasting a luxurious interior finish, and numerous features to make every journey a pleasure, this large luxury sedan was named 2012 Car of The Year by respected Middle East motoring magazine, Sport Auto. The Genesis is an award-winning luxury sedan that comes with a 3.8L V6 or a 3.8-litre GDI Lambda engine, the latter being introduced to the range in December 2012. The Genesis offers all the luxury and refinement expected from a premium sedan. – SG
