PowerShot SX160 ISCANON Middle East recently unveiled two new additions to its collection of powerful superzoom compact cameras – the PowerShot SX500 IS and PowerShot SX160 IS. Perfect for getting closer to the action, the PowerShot SX500 IS is the world's smallest 30x optical zoom camera, giving the flexibility to capture subjects in the far distance, in an astoundingly sleek and compact body. For families wanting a camera that everyone can enjoy, the PowerShot SX160 IS features an impressive 16x optical zoom in a compact body, so life's memorable moments can be captured no matter how far away you are. From first-time camera users to creative families who want to capture every moment, the PowerShot SX500 IS and PowerShot SX160 IS make it easy to capture impressive stills and HD movies. Both models merge a range of quick and easy-to-use features with Canon's acclaimed imaging technologies for superb image quality. With Canon's advanced optical Image Stabilizer with Intelligent IS, pictures will be crisp and sharp, regardless of the scene you're shooting, while Smart Auto detects the shooting scenario and automatically adjusts settings to the most suitable mode for the shot. With a fun range of Creative Filters, different effects can be added to stills and movies instantly, letting you explore your creative side and giving you unique shots every time. From recording family holidays to capturing a special day, both new PowerShot models' optical zoom lenses make it easy to capture every moment. The PowerShot SX500 IS is the ideal option for users looking for compact power. Utilizing Canon's extensive expertise in lens design, it features a newly-developed 24mm wide-angle, 30x optical zoom lens, small enough to fit in a travel-friendly body. The PowerShot SX160 IS is an affordable, easy-to-use superzoom, boasting a versatile lens custom-designed for this model alone. With a 28mm wide-angle and 16x optical zoom, this new lens offers the flexibility to snap everything from group shots at children's birthday parties, to long-distance close-ups of animals at the zoo. For getting even closer to your subject, Canon's ZoomPlus technology digitally extends the lens reach of both new models, zooming as far as 60x on the PowerShot SX500 IS and 32x on the PowerShot SX160 IS. With the PowerShot SX500 IS, Zoom Framing Assist is on hand to help when using the full reach of the powerful zoom, letting you zoom out at the touch of a button and relocate your subject, before zooming back in as you release the button to take your shot. For sharp, steady shots throughout the zoom range, both new cameras feature Canon's advanced optical Image Stabilizer and Intelligent IS technologies. Intelligent IS automatically selects the correct Image Stabilizer mode from seven different settings to match the subject and shooting situation – so whether you're shooting a close-up of a baby's face or capturing a movie on the move at full zoom, both new cameras will deliver sharp results. The PowerShot SX500 IS and PowerShot SX160 IS are packed full of clever imaging technologies to ensure photos are captured in crystal clear detail. – SG
