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Nissan Mideast names new GM for corporate communications
Published in The Saudi Gazette on 11 - 08 - 2012

Nissan Middle East has announced the appointment of Yolande Pineda to the position of General Manager, Corporate Communications. Yolande joins Nissan with over 20 years of experience in multinational organizations across both corporate and marketing communications roles. She will operate out of Nissan's Middle East headquarters in Jebel Ali Freezone, Dubai.
Yolande started her career in Nokia Telecommunications as a trainee in 1990, rising to take overall responsibility of the company's communications function in France and North Africa by June 2000. She then moved to Latin America to handle Communications and Corporate Communications for Nokia Networks and became leader of the region's 12 person team for Nokia Corporation two years later. It was her role as Nokia Corporate Communications Director for Middle East and Africa which brought her to Dubai in February 2007.
Yolande said: "Nissan has a long and proud heritage in the region with a proven commitment to providing vehicles which meet the demands of the Middle East and its motorists. We boast one of the largest product ranges of any automotive manufacturer in the Middle East and our ambitious plans ensure we will continue to deliver ever more exciting and innovative vehicles to market. I look forward to playing my part in Nissan Middle East's future success."
Yolande, 44, has a Master of Science in Marketing and Sales from the Ecole de Management Europeen de Strasbourg. – SG


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