Joy Alukkas, Chairman and Managing Director of the Joyalukkas Group (4L), Panakkad Syed Sadik Ali Shihab Thagal, a prominent Keralite leader (3R) and other dignitaries pose for a photo at the launching function of Joyalukkas showroom in Jeddah. — SGJeddah— Joyalukkas, the world's favourite jewellery retailer, opened a showroom in Jeddah — third in the Kingdom of Saudi Arabia— at Juffali Building, King Abdul Aziz Road, Balad, Jeddah. The showroom which was inaugurated by a prominent Keralite leader Panakkad Syed Sadik Ali Shihab Thangal, will showcase a wide range of jewellery collections and designs that have won admiration and appreciation from millions of people around the world. The showroom has been built as per the global standards of the Joyalukkas jewellery retail chain and features exquisite contemporary, international and ethnic collections popular and sought after by millions around the world. The showroom boasts a staff that has specially been trained in sales and customer service to ensure the Joyalukkas promise of world class service, value and more importantly a delightful experience in jewellery shopping. Joyalukkas caters to over 10 million loyal customers world-wide and hence strongly understands the needs and aspirations of jewelry buyers. “We are delighted to open our third showroom in KSA at Jeddah," Joy Alukkas, Chairman and managing Director, Joyalukkas Group. “The response we have received in Saudi Arabia has been heart-warming and positive hence we have decided to quicken our pace of expansion here." The Joyalukkas, Jeddah showroom features exclusive and popular branded collections in gold, diamonds, precious stones, platinum and pearls like Eleganza, Entice, Diroyale, Ratna, Li'l Joy, Aamira, BakiAmore, Mermaid, Teens and Twenties, Zenina, Florentina, Akshaya, Masaaki Pearls, Mist, Trestelle, Magnus, Perfekt, Veda and more. — SG