RIYADH – The "Best Retail Bank" industry award in Saudi Arabia was conferred on The Saudi British Bank (SABB) by The Banker Middle East magazine. The awards are organized every year by The Banker Middle East to recognize the best performing institutions across the region. The selection process for the award entailed a careful assessment process that looks at the published annual results and takes a closer look at several financial indicators, as well as growth levels. The Banker Middle East Industry Awards were established in 1999 to recognize banking success in the Middle East and North Africa and gained a great deal of prominence by time. Majed Najm, General Manager of Retail Banking and Wealth Management at SABB, said "we are proud of the Banker Middle East award we received. Our remarkable results are a direct product of a strategic focus on our core values and strong commitment to provide a superb client experience. Our international standards and keen consumer insights have positioned us to be recognized pioneers in the Saudi banking industry. SABB will continue to identify and meet all of the clients needs with an aim for total satisfaction." In another recognition, Euromoney Award for Excellence named SABB the "Best Bank in Saudi Arabia" at their 2012 awards event. – SG