New investors shift focus on construction machinery business amid construction boom in the region. Globally, the construction industry is showing signs of being on the up, leading to a revival in construction activity and the resultant demand for all types of construction machinery. This bodes well for the upcoming Hardware+Tools Middle East which has introduced an increased focus on machinery for this year's edition which will run on May8-10 at the Dubai International Convention and Exhibition Centre. Recent market research indicates that the global market for construction machinery, fuelled by considerable revival in construction activity over the last year, is expected to grow at a robust 6.5 percent annually until 2015, when it is estimated to be worth $171 billion. "Given the continuing demand in the region due to new contracts being awarded, Hardware+Tools Middle East, the region's international trade fair for tools, hardware, materials and machniery, is now increasing its focus on the machinery section," said Ahmed Pauwels, Chief Executive Officer of organiser, Epoc Messe Frankfurt. "The trade fair attracts key buyers and decision makers from the region and endeavours to meet the needs of this promising market." According to the organizers, over 77 percent of the trade visitors to last year's Hardware+Tools Middle East were key decision makers and buyers from 64 countries, with the top 5 visiting countries apart from the UAE being Saudi Arabia, Iran, Oman, India and Bahrain. The newly launched machinery segment will spotlight the aluminum, wood, steel, plastic and rubber industries and targets engineers, contractors, machinery distributors, traders, building materials and manufacturers to name a few. Considered the leading dedicated trade fair for tools, hardware, materials and machinery, the exhibition features the latest products in the full range of power and hand tools, measuring tools, pipe and plumbing tools, tool sets and cases, hardware and consumables, compressors and plumbs, workshop and woodworking machinery.