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100,000th Mercedes-Benz premium heavy-duty truck Actros delivered
Published in The Saudi Gazette on 06 - 09 - 2016

DAIMLER Commercial Vehicles MENA FZE and Mercedes-Benz Trucks have reached a milestone with the sales of the 100,000th Mercedes-Benz Actros in the Middle East and in North Africa (MENA). The celebration of this occasion took place on Sept. 1, 2016 at the Regional Center of Daimler Commercial Vehicles MENA in Jebel Ali, Dubai, where the 100,000th Actros Truck was ceremonially handed over to customer Mr. Al Khaldi from Dammam, Saudi Arabia. The event was held in the presence of Dr. Wolfgang Bernhard, Member of the Board of Management of Daimler AG and Head of Daimler Trucks and Buses, Sheikh Khaled Juffali representing E.A. Juffali Brothers Saudi Arabia and Roland Schneider, President & CEO of the Daimler Commercial Vehicles Regional Center in Dubai.
Dr. Wolfgang Bernhard said: "Our Actros is the most successful heavy-duty truck in the world. About every 10th truck has been delivered to the Middle East and North Africa: this underlines the importance of this region for Mercedes-Benz Trucks. With our Regional Center, established one year ago, we're even closer to our customers. We can react faster to their demands. This will further improve our market share in this region. "
The Kingdom of Saudi Arabia is the core market in the MENA region for Mercedes-Benz Trucks, with nearly 44,000 Mercedes-Benz Actros Trucks having been delivered since 1997. This result is closely linked to the successful and long lasting business relationship between Daimler and its General Distributor in KSA, Juffali Industrial Products Company (JIPCO).
Roland Schneider, President & CEO of the Daimler Commercial Vehicles Regional Center in Dubai: "Together with our strong and trusted partner in the Kingdom of Saudi Arabia, E.A. Juffali & Brothers, we are always striving to exceed our customers' expectations towards our premium products and services. The 100,000th Actros sold in the MENA region represents the symbol of our mutual success and the trust of our customers in the Actros. This milestone makes us proud and truly encourages us to continue delivering high-quality products and customer services across the region."
The milestone truck, a 4x2 tractor-head Actros 2041S, is part of a larger 200 unit order by Messrs. Al-Khaldi, who is a long-lasting customer of Mercedes-Benz and JIPCO. The truck handed over was assembled at National Automobile Industry Company Ltd. (NAI) in Jeddah and is equipped with the Mercedes Powershift automated gearshift and Fleetboard Telematics system enhancing fuel efficiency, as well as Mercedes-Benz Accessories as design elements.
Sheikh Khaled Juffali, Vice Chairman of E.A. Juffali & Brothers, said: "We are delighted to deliver this special truck to our esteemed customer Mr. Al-Khaldi and we truly thank Al-Khaldi for placing trust into our premium products and customer services."
Sheikh Hamoud Al-Khaldi, Chairman of Al-Khaldi, said: "We decided to extend and modernize our fleet by another 200 Mercedes-Benz Actros, which will enlarge our Fleet to 505 Mercedes-Benz Trucks. Low fuel consumption, reliability and a good support were key criteria for our latest buying decision – with the Actros and Juffali we found the perfect partners."


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