Al-Khateeb: Rate of Foreign tourists coming for recreational purposes soars 600% in 5 years    Saudi Arabia participates in OIC anti-corruption agencies' meeting in Qatar    Saudi Arabia implements over 800 reforms to drive rapid transformation    Al-Jadaan: Painful decisions were part of the reforms, but economy overcame them    Al-Swaha: Saudi Arabia is heading towards exporting technology in the next phase    Israel-Hezbollah ceasefire appears to hold as Lebanese begin streaming back to their homes    Al Rajhi: Saudi Arabia sets revised unemployment target of 5% by 2030 "300,000 citizens employed in qualitative professions"    Imran Khan supporters call off protest after crackdown    Five survivors found day after Red Sea tourist boat sinking    Russia launched a record number of almost 200 drones toward Ukraine    Al Hilal advances to AFC Champions League knockout stage despite 1-1 draw with Al Sadd    Saudi Arabia unveils updates on Expo 2030 Riyadh master plan at 175th BIE General Assembly Riyadh Expo Development Company established to oversee strategic planning, operations, and legacy development    Saudi FM attends Quadripartite meeting on Sudan in Italy    Best-selling novelist Barbara Taylor Bradford dies    Cristiano Ronaldo's double powers Al Nassr to 3-1 win over Al Gharafa in AFC Champions League    Al Ahli edges Al Ain 2-1, bolsters perfect start in AFC Champions League Elite    Most decorated Australian Olympian McKeon retires    Adele doesn't know when she'll perform again after tearful Vegas goodbye    'Pregnant' for 15 months: Inside the 'miracle' pregnancy scam    Do cigarettes belong in a museum?    Order vs. Morality: Lessons from New York's 1977 Blackout    India puts blockbuster Pakistani film on hold    The Vikings and the Islamic world    Filipino pilgrim's incredible evolution from an enemy of Islam to its staunch advocate    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



Saudi social media get access to McDonald's chicken suppliers in Malaysia
Published in The Saudi Gazette on 29 - 05 - 2016

FOR the first time ever, McDonald's in the GCC invited 6 social media influencers to Kuala Lumpur, Malaysia to visit their chicken suppliers.
McDonald's in the GCC shared Halal and processing practices with an engaged group from the Kingdom of Saudi Arabia, UAE, Kuwait, Bahrain and Qatar.
The objective of the trip was to show the farm to tray journey of chicken used by McDonald's highlighting Halal practices, food procedures and safety and hygiene practices as part of its transparency initiative.
Mohammed Alireza, Deputy General Manager of Reza Food Services Co. (McDonald's Western and Southern region), said: "Since the launch of "Your right to know" campaign the primary objective is to generate a transparent link between McDonald's and their customers. We have seen an extremely engaged audience who want to find out more about our brand and food. One of the most frequently asked questions received is around Halal practices. I want to emphasize that the meats delivered in McDonald's are slaughtered and prepared according to principles of Islamic Sharia. They undergo rigorous standards to ensure their high quality and safety. In this regard, we invited Mr. Zied Alswaida, the well-known trusted name in Saudi Arabia, to have him join us in Kuala Lumpur to validate our Halal and food procedures followed in the preparation of chicken meat that we offer in McDonald's and reflects the true image of our products and commitment to provide high quality healthy foods, identical to the principles of Islamic Shariah."
The three-day tour included a visit to Huat Lai Primary Processing Plant to learn and see how meat is prepared according to strict Halal procedures, followed by a visit to Keystone Malaysia Processing Plant, to see how Chicken McNuggets are prepared and ending the trip with an Open Door kitchen tour at McDonald's Malaysia and lunch under the world renowned golden arches.
Alswaida said: "I frankly have enjoyed this interesting trip which was organized by Saudi McDonald's suppliers' farms and factories in Malaysia, escorted by famous social media influencers from various Arab Gulf countries. I've benefited a lot from the event, considering it as a unique unforgettable experience. The most interesting thing was that I have taken a chance to see the high quality standards and methods applied in preparing the Chicken, which was better than I expected, and this shows the McDonald's keenness in quality, transparency and attention to the smallest details throughout all the food preparation stages. There are things that the normal person is not usually aware of, he only hears about them as just false rumors. This is same what we have been hearing about McDonald's but since we moved closer to it, the whole picture has been changed and we knew that everything has been said is just baseless rumor. I advise everyone to make sure of everything before spreading it to the public".
"The most important part of the trip was the tour made to see the process of chicken export from farm to factory and then to the restaurant. We have seen the advanced methods used in slaughtering, according to the Islamic Sharia rules. We have also involved in the slaughtering process and got enlightened about all the details and inquiries regarding food safety and quality standards. I ask Allah to support McDonald's with further success, they really deserve all the best", he added. The visit was captured by the influencers using their social media channels over Instagram, Twitter and Snapchat, with followers interacting and following the influencers on their journey through the #Re7latiMa3McDonalds hashtag that was used throughout the visit. A total of 50 posts were captured throughout the three


Clic here to read the story from its source.