WALLAN Trading Company, Hyundai distributor in the central region of Saudi Arabia, has inaugurated world's first Hyundai digital retail showroom (Hyundai Wallan Digital) in Localizer Mall Riyadh. Unlike regular showrooms, the Hyundai Wallan digital experience outlet allows prospective buyers to experience Hyundai cars virtually. This digital showroom concept has been introduced by Hyundai globally. It offers prospective new car buyers a unique experience through realistic 3D screens and live size theater view of their favorite Hyundai model. Hyundai Wallan Digital is a future space for the present. A showroom space where consumers can experience cars virtually. Visitors can enjoy a broad range of experiences through digital media including life-size photorealistic 3D screens and floor-to-ceiling video walls that enable visitors to experience cars at a 1:1 scale. Visitors can make their own personalized cars by applying various options and be mesmerized with vivid sounds and screens that match reality. A "Guru," experts with professional knowledge about cars, will answer questions related to Hyundai cars by engaging in comfortable conversation with visitors. On My Car Table, visitors can choose the model, color and apply any specification of their choice. The car spins and magnifies at your fingertips. All choices for "My Car" are unrestricted. A life-size car on a floor-to-ceiling screen comes into view. Visitors can feel the presence of cars that match reality with a large screen and 24.2 channel sound system. Visitors can check the exterior color of all Hyundai cars made in hand-sized models Select a car to appear on the 3D screen. Easily change colors and rotate the car. A 3D virtual reality experience gives visitors a unique experience. Visitors can enjoy a unique racing experience by driving a virtual simulators with their favorite Hyundai cars at famous racing circuits Hyundai Wallan Digital is an exciting new way for consumers to be able to buy a new car. It is innovative, challenging and it utilizes modern technologies to make life easier for our customers.