CASIO Middle East has released the innovative new EDIFICE EFR-303D World Time Chronograph. This elegant and sporty model is ideal for the world traveller as it has a dual time function as well as a world time map on the dial. Water resistant to 100m, this stainless steel beauty has a date display, world time indicator and an alarm function. This model is part of Casio's revolutionary new line of EDIFICE analog watches. Key features include dual dial world time, 100-meter water resistance, date display, world map dial, and alarm. Casio Middle East is the regional subsidiary of Casio Computer Co. Ltd., overseeing sales and marketing activities across the GCC. Casio has been supplying products to countries in the Middle East through sales agents since the mid-1970s. Beginning in October 2013, Casio Middle East has been working in tandem with sales agents in each of the countries and carrying out sales and marketing activities tailored to these countries. By promptly supplying products and services suited to local tastes and lifestyles, the company intends to popularize Casio products and expand its business in the region.