Al-Jasser inaugurates phased operation of Terminal 1 at Riyadh airport    NCM forecasts rainfall in most Saudi regions until Sunday    SFDA warns of potential risks associated with high doses of Ginseng    King Salman and Crown Prince congratulate new Lebanese President Joseph Aoun    Energy minister: Saudi Arabia is keen on enhancing energy cooperation with Greece    GASTAT: Industrial Production Index rises by 3.4% in November 2024    Minimum 30-day validity of Iqama is required to issue final exit visa    Mexico's Sheinbaum mocks Trump over his 'Gulf of America' idea    Al-Qaryan Group begins 125,000 m2 decommissioning project for Ibn Rushd in Yanbu    Oscar nominations postponed because of LA fires    Stories of heroism emerge as Los Angeles infernos rage    Elon Musk's interference in national debates angers Europe's leaders    Ukraine says it attacked fuel depot serving Russian strategic bombers' air base    Islamic Arts Biennale 2025 to witness first-ever display of full kiswah of Kaaba outside Makkah city    Oman aims for metro project by 2032, minister says    Rajković shines as Al-Ittihad edge Al-Hilal in dramatic King's Cup quarter-final    Al-Qadsiah secures spot in King's Cup semi-finals with dominant win over Al-Taawoun    Barcelona and Athletic Bilbao arrive in Jeddah ahead of Spanish Super Cup semi-final    Saudi Arabia announces dates and venues for AFC Asian Cup 2027    Demi Moore continues comeback with Golden Globe win    Order vs. Morality: Lessons from New York's 1977 Blackout    India puts blockbuster Pakistani film on hold    The Vikings and the Islamic world    Filipino pilgrim's incredible evolution from an enemy of Islam to its staunch advocate    Exotic Taif Roses Simulation Performed at Taif Rose Festival    Asian shares mixed Tuesday    Weather Forecast for Tuesday    Saudi Tourism Authority Participates in Arabian Travel Market Exhibition in Dubai    Minister of Industry Announces 50 Investment Opportunities Worth over SAR 96 Billion in Machinery, Equipment Sector    HRH Crown Prince Offers Condolences to Crown Prince of Kuwait on Death of Sheikh Fawaz Salman Abdullah Al-Ali Al-Malek Al-Sabah    HRH Crown Prince Congratulates Santiago Peña on Winning Presidential Election in Paraguay    SDAIA Launches 1st Phase of 'Elevate Program' to Train 1,000 Women on Data, AI    41 Saudi Citizens and 171 Others from Brotherly and Friendly Countries Arrive in Saudi Arabia from Sudan    Saudi Arabia Hosts 1st Meeting of Arab Authorities Controlling Medicines    General Directorate of Narcotics Control Foils Attempt to Smuggle over 5 Million Amphetamine Pills    NAVI Javelins Crowned as Champions of Women's Counter-Strike: Global Offensive (CS:GO) Competitions    Saudi Karate Team Wins Four Medals in World Youth League Championship    Third Edition of FIFA Forward Program Kicks off in Riyadh    Evacuated from Sudan, 187 Nationals from Several Countries Arrive in Jeddah    SPA Documents Thajjud Prayer at Prophet's Mosque in Madinah    SFDA Recommends to Test Blood Sugar at Home Two or Three Hours after Meals    SFDA Offers Various Recommendations for Safe Food Frying    SFDA Provides Five Tips for Using Home Blood Pressure Monitor    SFDA: Instant Soup Contains Large Amounts of Salt    Mawani: New shipping service to connect Jubail Commercial Port to 11 global ports    Custodian of the Two Holy Mosques Delivers Speech to Pilgrims, Citizens, Residents and Muslims around the World    Sheikh Al-Issa in Arafah's Sermon: Allaah Blessed You by Making It Easy for You to Carry out This Obligation. Thus, Ensure Following the Guidance of Your Prophet    Custodian of the Two Holy Mosques addresses citizens and all Muslims on the occasion of the Holy month of Ramadan    







Thank you for reporting!
This image will be automatically disabled when it gets reported by several people.



All-new 2016 Kia Optima and Sorento win ‘International Car of The Year' Awards
Published in The Saudi Gazette on 05 - 12 - 2015

[gallery td_select_gallery_slide="slide" ids="18588,18587"]
In conjunction with the 2015 Los Angeles Auto Show, Road & Travel Magazine (RTM) has named the 2016 Kia Optima as its International Car of the Year. RTM jurors praised the all-new edition of Kia's perennial best-seller for its aggressive design, long list of available features, impressive powertrain options and great value. RTM also named the 2016 Sorento its International SUV of the Year.
The Sorento garnered acclaim for its combination of premium interior amenities, extensive safety features and all-wheel drive capability. Together, the awards propelled Kia to an extraordinary fourth consecutive win of the prestigious ICOTY brand award. The ICOTY jurors honored Kia's Quoris luxury sedan in 2015, the Cadenza premium sedan in 2014, and the previous-generation Optima in 2013.
"The Optima and Sorento are two of Kia's best-selling vehicles and both were instrumental in the transformation of the brand," said Michael Sprague, chief operating officer and EVP, KMA. "To win the prestigious ICOTY award four years in a row, with two models winning their categories this year, is a clear indication that our products continue to offer a world-class balance of design, amenities, craftsmanship, safety and value for today's savvy consumers."
2015 marks the 20th anniversary for RTM's annual "Of the Year" judging, which includes three awards: International Car, International SUV, and International Family Vehicle of the Year. In addition to product attributes such as style, comfort and performance, award criteria also factor in how well each brand connects emotionally with consumers through its marketing efforts.
The winner is chosen by the ICOTY jury, which consists of nationally renowned automotive journalists from respected publications such as Consumer Guide® Automotive, MSN Autos, New Car News Syndicate and RTM.
"We've never had one brand win this award four years in a row, but Kia has done it. It goes to show just how exceptional the new Kia models are, providing clear direction of where the Kia brand is headed," said Courtney Caldwell, editor-in-chief of Road & Travel Magazine.
"We are near speechless at the level of progress the Kia brand has made in spite of the stiff competition. It is without a doubt the brand that gets the most ‘wows' from our staff and is truly an industry success story that we can relate to in many ways."
Kia Motors Corporation – a maker of quality vehicles for the young-at-heart – was founded in 1944 and is Korea's oldest manufacturer of motor vehicles. Over 3 million Kia vehicles a year are produced in 10 manufacturing and assembly operations in five countries which are then sold and serviced through a network of distributors and dealers covering around 180 countries. Kia today has around 49,000 employees worldwide and annual revenues of nearly US$45 billion. It is the major sponsor of the Australian Open and an official automotive partner of FIFA – the governing body of the FIFA World Cup.
Kia Motors Corporation's brand slogan – "The Power to Surprise" – represents the company's global commitment to surprise the world by providing exciting and inspiring experiences that go beyond expectations.


Clic here to read the story from its source.