Nickelodeon, the foremost kids' entertainment brand, and OSN, the region's leading pay-TV network, are making family entertainment more accessible with the arrival of the Emmy Award-winning Nickelodeon Play. While Nickelodeon Play will be free to download throughout the MENA region from today, only OSN subscribers will have access to full episodes of favorite Nickelodeon shows. Thanks to OSN, Nickelodeon Play is now making its way to the MENA region, with both English and Arabic content and OSN subscribers will receive exclusive access to full episodes via their OSN credentials. Its neat functionality, including an innovative tile layout that can be swiped in any direction, promotes discovery and exploration and offers kids instant and on-demand access to more than 1,000 pieces of Nickelodeon-themed content. In addition to exclusive content for OSN subscribers, there will be original skits and sketches, behind-the-scenes clips from Nick stars and animated characters, new games, and surprising random hilarity. Since launching on iOS in the US in 2013, the app has amassed more than 17 million downloads to date, rolling out internationally across the UK and Latin America. The goal of the app was to go beyond free video viewing, and instead offer more interactive content not seen on television – whenever and wherever the user wants it. As a result, its groundbreaking nature and technical achievements were honored with a Creative Arts Emmy in the Outstanding Creative Achievement in Interactive Media category in September 2013. With the introduction of this new product, Nickelodeon continues to highlight its commitment to providing the region with entertaining, family-friendly content through multiplatform solutions. Nickelodeon HD is available exclusively on OSN in the MENA region.