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Shopping season approaches online with full force
Published in The Saudi Gazette on 24 - 11 - 2015

In the western part of the globe, specifically the United States, we witness crazy sales among which Black Friday is the most sought after. The GCC has its fair share of crazy sales and as of late, recent online shopping trends seem to be bringing the Black Friday fad here as well.
Black Friday has established to be the ultimate, craziest shopping day in the US. In this day, customers can experience and feel the full force of the most significant drop in prices online.
The last 5 years have seen a great change in e-commerce shopping trends in the GCC region and now Black Friday has emerged in its own local version. Online platforms like Souq.com, Namshi.com, Wadi.com have become important viable players in the market.
Wadi.com, has been seeing an exponential rise in customer demand and sales for the last 6 months owing to their vast and unique catalogue, best price guarantees and faster delivery services.
Here's what Ankit Wadhwa, co-founder of Wadi.com, has to say, "A large part of the retail shopping sentiment in GCC here is driven by the events in the West and we are expecting a 500% rise in sales volumes during the Black Friday week. We are going to release very attractive campaigns full of offers and new launches for our customers in the black Friday season and hope to see traffic ten times higher than usual."
Wadi, a Dubai based e-commerce company, currently operates from three cities with state-of-the-art fulfillment centers in Riyadh, Dubai and its Tech and Digital Headquarters are based out of Delhi. Wadi currently provides delivery services to UAE and KSA and will soon expand to other GCC nations.
A leading online shopping store in the Middle East, Wadi offers a wide range of products in electronics, fashion, cosmetics, fragrances and accessories featuring leading brands from around the world. Wadi provides an unmatched shopping experience with a smooth customer journey, service, speedy delivery, 30-day free exchange and an option for cash on delivery.


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